by Ted DeCagna Graphics | Jun 19, 2014 | Uncategorized
Company brochures continue to be one of the solid mainstays of commercial advertising and communication. But in the ultra-competitive global marketplace of today, they simply cannot afford to be a compilation of stodgy old ledger sheets citing facts and dull...
by Ted DeCagna Graphics | Apr 10, 2014 | Uncategorized
Click here for Part 1 Click here for Part 2 As we have seen, true symbols are not arbitrary things; they stand-in for the very reality they serve to invoke. Consider some extremely famous graphic design symbols well-known to everyone, such as the Olympic rings;...
by Ted DeCagna Graphics | Mar 21, 2014 | Uncategorized
Click here for Part 1 A further illustration of this point might be seen in consideration of major symbols. One of the single most recognized and historically prominent symbols in all of Western civilization would be the cross, the central and major symbol of...
by Ted DeCagna Graphics | Feb 24, 2014 | Uncategorized
If one were asked to sum up the essence of graphic design in one concept, then “symbolic representation for the purpose of communication” might be a good summation. But if one were pressed for just one single word, then the word “symbol” might well serve the best....
by Ted DeCagna Graphics | Jan 22, 2014 | Uncategorized
Quick… finish the following sentences… 1). The Best Part of Waking Up is ___________________? 2). Plop, plop… Fizz, Fizz__________________________? 3). We are stuck on Band Aids because ________________? 1). …Folgers in Your Cup! (Folgers Coffee) 2). …oh what...
by Ted DeCagna Graphics | Dec 11, 2013 | Uncategorized
“Go online” is the simplistic solution for many people in their attempt to break through the avalanche of competing voices in the contemporary world of marketing where – today – the internet rules. In fact, “go online” is the modern mantra… to...
by Ted DeCagna Graphics | Oct 29, 2013 | Uncategorized
Ted DeCagna has earned a BFA degree in Graphic Design and Art Direction at one of the leading design colleges in the country, the prestigious Pratt Institute in Brooklyn NY. Since 1988, Ted has operated a graphic design studio in Cranford, NJ, which is only 16 miles...
by Ted DeCagna Graphics | Aug 12, 2013 | Uncategorized
Ted DeCagna Graphic Design has just completed the design of a new logotype for The Nacamuli Group, a major award-winning engineering firm based in Rahway, New Jersey and headed by Robert Nacamuli. The firm was recently awarded for their design of luxury apartment...
by Ted DeCagna Graphics | May 3, 2013 | Uncategorized
In order to be found through search engines, you must have your site optimized. This is more commonly called Search Engine Optimization or SEO. When done well, you should see engine rankings that can get your business on page one of a Google or Bing search. This is a...
by Ted DeCagna Graphics | Apr 22, 2013 | Uncategorized
Hire a pro photographer to shoot custom photos of your product or services. Dynamic, pro photography is utterly essential. “A picture speaks a thousand words” is an old expression that happens to hold true. Use a professional portrait of yourself or your staff to...
by Ted DeCagna Graphics | Apr 8, 2013 | Uncategorized
The Internet has changed the way companies do business. It has opened many doors to small and medium businesses so that they can now compete with corporate entities. A decade ago, many small businesses were closing up shop, unable to compete with their larger...
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